HONOR has unveiled its latest mobile marvels — the HONOR 400 and HONOR 400 Pro — in a high-octane launch at Kyalami Racecourse, cementing its place as a rising powerhouse in South Africa. Currently ranked No. 2 in market share and gunning for the top spot by 2028, HONOR is making bold moves with devices that push the boundaries of AI-driven photography and mobile creativity.
More than just an upgrade, this launch delivers features that feel like a glimpse into the future. The HONOR 400 Series introduces the Veo 2–powered Image-to-Video tool from Google Cloud, allowing users to breathe new life into old photographs. Suddenly, that cherished snapshot of Gogo in the ‘70s can spring to life as a captivating video clip.
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Then there’s the industry-first 50× AI telephoto zoom, making crisp, sharp shots of faraway subjects a reality — no bulky lens required. Meanwhile, AI tools like Erase Passers‑by remove unwanted people from your photos automatically, and AI Deepfake Detection can alert you if a video call participant is using deepfake technology.
All this is wrapped in a sleek design featuring a 6.7‑inch OLED display with a blazing 5,000‑nit peak brightness, powered by a massive 6,000mAh silicon‑carbon battery. Add a spacious 12GB + 512GB memory configuration, and you’ve got a device that’s built for both work and play.
Available now from R12,999 for the HONOR 400 and R17,999 for the HONOR 400 Pro, both models can be found at Vodacom, MTN, Telkom, and Cell C. And until 31 July 2025, HONOR is adding over R8,000 worth of value to every purchase — including the HONOR Watch 2i, HONOR Choice Earbuds X7 Lite, and an HONOR Choice Power Bank (10000mAh).
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For those chasing cutting-edge tech with a creative flair — and a price that doesn’t break the bank — the HONOR 400 Series is one of the most compelling smartphone launches of the year.
