Johannesburg, South Africa – Bisquit & Dubouché in partnership with Kwesta celebrated heritage and legacy at the elevated experience, The 17th Bar.

As part of their partnership and through their shared values of going further, following your instinct, being bold as visionaries and pioneers;  Bisquit & Dubouché and Kwesta hosted guests for a unique opportunity that saw the musician narrate his musical journey that continues to see him succeed in the industry. Kwesta got intimate and personal with an immersive and stripped-down show – a performance in his career like no other, which brought the attending guests inside his music, the moments behind each song created and where he is headed next.

Referenced from 16 bars given on rap verses, the 16 years of music from Kwesta, and following the 16 Bars concert earlier this year – The 17th Bar saw entertainer Nomuzi “Moozlie” Mabena welcome guests which included rapper ROII; singer Thabsie, media personality Ms Cosmo, musican MÖRDA and more join Bisquit & Dubouché for ‘A Story to Sip’ with Kwesta as he detailed his journey down his music lane – showcasing hits and sharing the stories that made the music succeed for over a decade.

Just like the progressive spirit and the disruptive cognac pioneered by Alexandre Bisquit and Adrien Dubouché,  who went further to tell their own stories and leave behind their own legacies – Kwesta spoke on how he followed his instincts to success and shared his ‘story to sip’; while guests enjoyed signature Bisquit & Dubouché cocktails named after hit songs Ngud’, Ngiyaz’fela Ngawe and Spirit.

In a short quote at The 17Th Bar – Ryan George, Campari Group Marketing Manager South Africa said, had this to say, “Bisquit & Dubouché holds an over 200 year heritage and a proud story that carries a spirit of progression, innovation, and disruption – vital in crafting and distilling an unmistakable cognac. Much like Bisquit & Dubouché, Kwesta’s story also combines the same defining characteristics which form part of his legacy. We Share a Sip with Kwesta as we celebrate 16 years of his music tonight at The17th Bar. We’re proud to have Kwesta as our global ambassador and to feature him in the international A Story To Sip TV Commercial, which is now live.”

Recalling life changing memories, Kwesta shared how he got to 16years in the game -“The story of how I got here? I needed to write a 16, but the problem was I didn’t know what a 16 was and ended up doing 34 bars. A few days later, Slikour called he said, ‘I think you should come back, we want to chat to you.’ In that moment, my life changed.”  Proudly sharing in excitement, Kwesta continues to celebrate his partnership with Bisquit & Dubouché as the global ambassador and his feature in the Story To Sip international TV commercial. “Stories are made to be shared and my story is 16 years old, and counting. Thank you to everyone who joined us tonight as I shared my story to sip with you all over the unmistakable – Bisquit & Dubouché,” exclaimed Kwesta at The 17th Bar. He went on to say, “I’m thrilled to partner with Bisquit & Dubouché as their global ambassador and can’t wait to inspire more Stories to Sip together with upcoming pioneers and visionaries.”

Ensuring more stories to sip are shared, Bisquit & Dubouché will take over KONKA in Soweto for an unforgettable night headlined by A Story to Sip moment, and with international icons Black Coffee and Kabza De Small on Sunday, 26 November 2023. Be sure to join them to share #AStoryToSip.

Look out for Bisquit & Dubouché’s new Television Commercial featuring Kwesta and more exciting announcements as they share #AStoryToSip.

Visit the Bisquit & Dubouché Website or Social Media Pages for more details.

IG: @bisquitanddubouche @bisquitafrica #astorytosip #drinkresponsibly

Not for persons under 18. Remember to always Enjoy Responsibly.

Watch Bisquit & Dubouché’s 17th Bar Experience with Kwesta here.

More images here.

Enjoy signature 17th Bar cocktails at home.

See recipes below:


Bisquit & Duboucheì cognac VS

Grand marnier cordon rouge

Frangelico & vanilla syrup mixture

Chocolate bitters

Absinthe glasswash

Ngiyazifela Ngawe

Bisquit & Duboucheì cognac VS

Grand marnier cordon rouge

Vanilla syrup

Fresh lemon juice

Fresh passion fruit


Bisquit & Duboucheì cognac VS

Coconut syrup

Agave syrup

Fresh lemon juice

Cinzano prosecco

Experience the Johnnie Walker Blue Label Immersive Pop-Up at Melrose Arch

Johannesburg – The number one Scotch Whisky in the world, Johnnie Walker is ready to immerse you in an extraordinary world of luxury with its captivating pop-up experience, showcasing the exquisite Johnnie Walker Blue Label at the iconic Melrose Arch. The Johnnie Walker Blue Label Pop-Up Store is your gateway to a unique destination designed for whisky enthusiasts and connoisseurs alike. From November 22nd to December 15th, you are invited to enjoy exclusive whisky tastings and multi-sensory experiences as you explore and indulge in the finest expressions from the Johnnie Walker Blue Label collection.

Johnnie Walker Blue Label is celebrated for its unparalleled depth of flavour and during our whisky tastings, you will have an exclusive opportunity to savour the rare flavour and discover the art of this exceptional Scotch and other Johnnie Walker blends such as the newly launched Blue Label Elusive Umami, Johnnie Walker Green Label and the iconic 12 year old Black Label. As a special touch, we are pleased to offer a complimentary engraving service exclusively available at this event, enabling you to make your Johnnie Walker experience truly personal. I think we should talk about the gifting you can give not just for you.

Natalia Celani, Marketing and Innovations Director at Diageo, emphasizes the crucial role of elevated and personalised experiences for the luxury inspired consumer, saying, “We are excited to present our prestigious luxury brand Johnnie Walker Blue Label to consumers this holiday season and what better way to do this than having a one-stop shop for our customers to come and immerse themselves in a tailored experience. We are fully aware that shoppers anticipate exceptional service, meticulous attention to detail, and premium gifting options. Hence, we have conceptualized this experience to transform these aspirations into a reality through the pop-up experience.

This is your opportunity to savour the extraordinary at the Johnnie Walker Blue Label Immersive Pop-Up at Melrose Arch. Whether you are an experienced whisky connoisseur or new to the world of Johnnie Walker, this Pop-Up store promises an unforgettable and enriching experience. Mark your calendars and join us for this exceptional journey into the world of Johnnie Walker. We look forward to welcoming you to Melrose Arch for an experience like no other.

For more information on Johnnie Walker, please visit  and follow @JohnnieWalker on Facebook, Twitter and Instagram. Follow the conversation using the hashtags #KeepWalkingSA #JWUmami

Tanqueray and MaXhosa Unveil Unique Collaboration: The Reimagined COPA Glass

Johannesburg, 3 November 2023: In a thrilling fusion of South African craftsmanship and iconic design, Tanqueray proudly announces its collaboration with Laduma Ngxokolo – the acclaimed founder and Creative Director of fashion house, MaXhosa. This innovative partnership sees the reimagining of the beloved COPA glass, a symbol of nostalgia for South African gin lovers, blending tradition with contemporary flair.

Laduma Ngxokolo, known for his avant-garde approach to fashion, brings his distinctive touch to the design landscape through the lens of the COPA glass. Drawing inspiration from the rich tapestry of South African culture, Ngxokolo seamlessly weaves elements of tradition into a modern masterpiece that encapsulates the spirit of celebration. The globally renowned designer will be designing two iterations of the Tanqueray COPA.

The COPA glass, originally a vessel for toasting achievements and special events, now transforms into a work of art that transcends hosting as a style signature. Ngxokolo’s artistic vision breathes new life into this cherished symbol, making it a must-have for collectors and enthusiasts alike.

The partnership doesn’t stop at the glass; it extends to a broader vision of home décor for the MaXhosa brand; hence the natural partnership with Tanqueray. As the boundaries between fashion and interior design blur, leading fashion brands are embracing the world of home aesthetics. Ngxokolo’s foray into redefining the COPA glass reflects this trend, showcasing how fashion can seamlessly pivot to enhance the ambiance of our homes. “I found immense inspiration in collaborating with Tanqueray to design the Copa Glass. Weaving the artistry of our identity into the elegance of glassware has been a creative journey that beautifully marries craftsmanship and innovation, making every sip an exquisite experience”, Laduma expresses.

The Tanqueray x MaXhosa COPA glass will be available at all major retailers, nationwide from the 22nd of November when you purchase any two Tanqueray’s, just in time for the festive season. The limited edition pieces will undoubtedly become a centrepiece for gatherings, a conversation starter, and a unique expression of style and culture inside your home.

“Collaborating with Laduma on this project has been an exhilarating experience. It’s about more than just a glass; it’s about creating an object that holds cultural significance and brings people together. We wanted to infuse the spirit of MaXhosa into a piece that can be cherished in moments of celebration,” says Khanyisa Ntshuntshe, Senior Brand Manager at Diageo.

The launch event promises to be a celebration of South African artistry and culture, with tastemakers, consumers, and cultural connoisseurs coming together to toast to this ground-breaking collaboration. The event will feature an immersive experience that showcases the journey of the COPA glass from its origins to its contemporary reinvention.

Tanqueray and MaXhosa invite you to join them in raising a glass to innovation, culture, and the spirit of collaboration. As we usher in a new era of design, the reimagined COPA glass stands as a testament to the power of creativity and the enduring connection between tradition and modernity.


       Johannesburg, South Africa – Method Cap Classique (MCC) enthusiasts and connoisseurs, get ready to embark on a journey of exquisite flavors and unparalleled quality as Amari Lush proudly announces its upcoming debut at Woolworths, delivering an exceptional Lush Vintage Methode Cap Classique to the broader market.

No stranger to the market, Amari Wines is one of South Africa’s only 100% Black owned MCC’s brands which was started by Siyabonga Maphalala, Sazi Ngcobo, Luyanda Maphalala, Xolani Mancotywa in 2017 with Amari Lush being their first variant. 

Amari  Lush embodies a balance of structure & a resounding elegance from Chardonnay, a hint of honey rounds off this Demi-sec. A name already synonymous with excellence in the MCC space, Amari Lush is set to grace the shelves of selected Woolworths stores across the nation today, providing an exciting opportunity for MCC lovers to discover and savor this premium option. 

This collaboration with Woolworths marks a significant milestone for Amari Lush (after growing the brand in to where it is in other retailers such as Norman Good Fellas…), a brand dedicated to crafting exceptional MCCs that capture the essence of their terroir and the passion of their winemakers. With a commitment to quality, sustainability, and innovation, Amari Lush has become a trusted name among MCC enthusiasts and industry experts alike.

      “Our partnership with Woolworths is a testament to our dedication to sharing the joy of fine Lush Vintage Methode Cap Classique with discerning consumers,” said Amari Lush co-founder Sazi Ncgobo. “We are excited to bring our handcrafted MCC to Woolworths, a retailer giant known for its commitment to quality, premiumness  and excellence.”

For more information and updates, please visit our website at and follow us on Instagram @Amari_Lush and Twitter

TullyKevin and Tullamore Dew: A Whiskey Harmony Worthy of Praise

An extraordinary event took place this October in South Africa, featuring a truly exceptional gathering: the Tullamore Dew Experiential event, spotlighting the charismatic TullyKevin, celebrated as the official brand ambassador for Tullamore Dew. Boasting a remarkable journey of over 11 years in the world of whiskey, Kevin’s ascent has been a testament to his dedication, one Tully at a time. His reputation as a warm and approachable figure precedes him, aligning seamlessly with the brand’s identity.

Originating from Athlone, a charming town nestled close to Tullamore, which also happens to be the home of Sean’s Bar, recognized as Europe’s oldest watering hole, Kevin brings with him a rich tapestry of cultural heritage. However, it’s his unique connection to Irish whiskey and his sincere approach that resonated profoundly with South Africa’s influential Humble Heroes.

During this immersive event, TullyKevin graciously welcomed members of the media and notable personalities, guiding them on a fascinating journey through the intricacies of South African culture. Guests reveled in exquisite pairings and captivating mixology sessions that embodied the vivacious and sociable spirit synonymous with Tullamore Dew.

At the core of this gathering was an artfully designed experience, featuring a selection of Tully cocktails and a menu infused with Tullamore Dew’s distinctive character. These offerings have been thoughtfully extended to select venues throughout the year, catering to those who seek to elevate their rugby match experience with a Tully in hand.

Tullamore Dew has long prided itself on nurturing genuine, unassuming connections. This immersive event was thoughtfully crafted with these values at its heart, providing a platform for authentic interactions and shared moments.

What transpired during this event was far more than a mere occasion; it represented a blending of histories and a harmonious convergence of spirits. It was a delightful dance, uniting the Emerald Isle with the Rainbow Nation—a celebration of two distinct worlds coming together and finding common ground through their shared passion for whiskey.

In South Africa, the stage was beautifully set, and an open invitation was extended to all, inviting them to partake in this exceptional moment. As glasses were raised in unison, it marked a commemoration of the harmonious union of two remarkable worlds—an evening that captured the true essence of Tullamore Dew, where cultures, histories, and hearts intermingled in a spirited celebration.

Whisky Live Festival Returns with a Grand Launch

In a splendid comeback, the Whisky Live Festival, a celebration of whisky culture, marked its grand return with a captivating media launch at The Firs in Rosebank on Thursday, October 12th. This launch provided an exciting glimpse of what awaits at the highly anticipated Whisky Live Festival, set to run from November 1st to 3rd, commemorating 21 years of whisky enjoyment.

The event commenced with a tantalizing whisky tasting session led by Steven Saunders from Balvenie, offering a sneak peek into the exceptional whiskies slated for the main event in November.

Ken Varejes, the CEO of Whisky Live, encapsulated the essence of the celebration by saying, “Bringing the World of Whisky to You has always been our mission at Whisky Live. This year, we’re diving headlong into our rich heritage since 2002, focusing on the mystique and allure that surround this timeless golden liquid.”

Varejes went on to emphasize, “We invite you to gear up for an immersive journey, weaving fascinating tales, unmatched tastings, and indelible moments into a tapestry of pure taste delight.”

The Whisky Live Festival promises an immersive experience filled with captivating stories, unparalleled tastings, and unforgettable moments, creating a tapestry of pure delight for whisky enthusiasts. With an astounding showcase of over 200 whiskies, attendees are in for an exclusive journey tailored to the most discerning whisky palates.

Embracing the digital age, the Whisky Live Festival has introduced an innovative e-commerce platform. Brands now have the autonomy to manage their sales, providing attendees the convenience of discovering and securing their favorite whiskies effortlessly. In collaboration with The Whisky Shop, the festival offers streamlined delivery options, including direct doorstep delivery and convenient pickup from the onsite whisky shop.

Dave Broom, a globally acclaimed whisky expert with over three decades of industry experience, will grace the Whisky Live Festival as the distinguished guest and host of highly-rated Master Classes. Attendees will have the unique opportunity to explore the world of whisky through the eyes of this extraordinary expert.

The Whisky Live Festival is primed to be an unforgettable celebration, offering an exciting journey through the diverse world of whisky. Attendees will savor unparalleled tastings, enriching masterclasses, and engaging experiences, creating an event to be cherished.

Whisky aficionados will be delighted to explore a diverse range of esteemed whisky brands at the festival, including Glenfiddich, The Balvenie, Johnnie Walker, The Macallan, Glenmorangie, Lagavulin, Ardbeg, Talisker, Laphroaig, Glenlivet, Aberlour, Jameson, Hibiki, Woodford Reserve, and many more.

Event Details:

  • Dates: November 1, 2, and 3, 2023
  • Time: 6:00 PM to 10:00 PM each day
  • Venue: The Firs, Rosebank
  • General Access Ticket Price: R495 (including VAT)

For ticket sales and more information, visit the official Whisky Live Festival website.

Whisky Live supports responsible drinking.