THE T EFFECT AND TUNECORE ANNOUNCE INDUSTRY LEADERS AS SPEAKERS FOR MUSIC BUSINESS 101 MASTERCLASS

Danny Mdluli
Estimated read time 2 min read

Recently announcing the first music masterclass for independent artists and independent music labels, leading talent management agency The T Effect together with Global DIY online distribution company TuneCore are excited to announce speakers and topics for the upcoming session.

Set to share their knowledge from music industry experience on 18 June 2021 at KONKA Soweto, the first masterclass by T Effect and TuneCore will see leading musicians, entertainment lawyers, brand managers, communication specialists and creative strategists take on a variety of informative topics for a panel discussion.

Three various workshops will be held all centering on helping indie artist understand the Music Business. Moderated by Kristi Leaf, workshop 1 will include a discussion on The Independent Ecosystem and will have Sbuda Roc – Manager for Moozlie and Costa Titch – founder of SBR Projects; Jade Leaf – Head of Tunecore Southern and East Africa; Katlego Malatji – founder of TailorMade Legal and entertainment lawyer to many; Kim Sineke – founder of The Alore Group and Publicist to a variety of musicians on the panel.

Following that, The T Effect Co-Founder and CEO Nhlanhla Nivo Ndimande will present an in-depth conversation focusing on “Working with Streaming Partners” alongside Music Content Strategist for YouTube EMEA, JP Sing.

Finally, attending independent artists and music label heads will gain insight about “Fighting for Attention” with Tshiamo Letswene – Artist Manager, Co-Founder and CEO at The T Effect; Recording Artist and Titch Gang Records Founder, Costa Titch; Multi award-winning artist and Slikour Onlife Founder, Siya Metane; Creative Strategist and Kreative Korner Co-Founder, Kai; and Zeus Omega – Advertising Strategist and Kreative Korner Co-Founder.

Space is limited so be sure to join the best in the industry for Music Business 101 on 18 June 2021 at Konka in Soweto. If you are interested in learning more as an independent artist and label, be sure to register here for your attendance.

For more information, please follow The T Effect on Instagram and Twitter.

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Danny Mdluli https://www.dannywired.co.za/

Danny Mdluli is a South African journalist, content producer, event curator and publicist based in Johannesburg. His work focuses on entertainment, lifestyle, and fashion journalism, alongside music production, artist development, and event organization within the South African creative industry.

With a strong background spanning both media and music, he is also involved in public relations and creative communications. Danny has contributed to the development and promotion of emerging and established artists, working on projects that blend contemporary African sounds with jazz, gospel, and urban music influences.

He is actively engaged in event curation and the broader creative economy, with a focus on building sustainable platforms for local talent. His work reflects a commitment to growing the South African entertainment industry through collaboration, mentorship, and independent creative initiatives.

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