Trace, in partnership with Canal+ and MultiChoice, is proud to announce the rebrand of TRACE AFRICA to TRACE NGOMA, launching on 18 December 2025 at 15h00 CAT on DStv Channel 326.
This transition reinforces our commitment to providing audiences with content that is authentic, relevant and deeply connected to South Africa’s cultural identity.
Celebrating South Africa’s Rhythm and Story
TRACE NGOMA is inspired by the word “Ngoma,” meaning drumbeat, unity, celebration and heritage. The channel is dedicated to the voices, languages, sounds and stories that define modern South African music culture.
Viewers can expect a strong mix of homegrown genres including:
- Amapiano
- Afro-pop
- Maskandi
- Hip-hop
- Gqom
- Lemkompo
- Urban gospel
From rising artists to iconic genre leaders, the channel brings audiences closer to the music shaping the nation today.
A Channel That Speaks South Africa’s Language
The rebrand reflects the growing demand for content that is proudly local and representative of everyday South African life.
Willington Ngwepe, CEO of MultiChoice, notes:
“Our customers want to see themselves reflected on screen — their music, their languages, their culture. TRACE NGOMA brings that to life in a powerful way.”
TRACE’s Ongoing Support for Local Music Culture
TRACE NGOMA strengthens Trace’s long-standing mission to uplift African creativity. The channel will highlight grassroots culture, emerging talents and genres that reflect South African identity and youth expression.
Olivier Laouchez, Co-Founder and CEO of Trace, adds:
“TRACE NGOMA is where music meets identity. It amplifies the rhythms and stories that define South African culture and gives young people a space to feel seen.”
Local Shows, Local Talent, Local Stories
TRACE NGOMA offers a refreshed programming lineup featuring curated music, storytelling and performance-driven series. Viewers can look forward to:
- Amapiano Plz
- Maskandi Vibes
- Ke Hip Hop Dawg!
- Lekompo Fela
- Top 10 Afropop
Additional content includes live performances, DJ sets, documentary-style formats and faith-inspired shows such as Gospel Kickstarter.
Launch Details
TRACE NGOMA goes live on:
18 December 2025
15h00 CAT
DStv Channel 326
Audiences will continue to enjoy high-quality local entertainment with an even stronger cultural focus.
What makes TRACE NGOMA different?
TRACE NGOMA is proudly local. It elevates South African languages, cultural movements and artists often underrepresented in mainstream media, giving audiences a channel that truly reflects who they are.
